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Amazon has introduced a new AI feature that helps customers verify the authenticity of emails, texts, and calls claiming to be from the company. The tool uses AI to analyze suspicious messages and determine if they're legitimate.
Amazon introduces 'Update Me When' feature that sends personalized alerts about product launches, tours, books, and shows to trigger purchases.
Labor Day 2026 is offering exceptional deals on streaming devices, with Amazon Fire TV Stick dropping to just $20. Retailers are providing early holiday discounts that make upgrading home entertainment systems more affordable than ever.
Amazon is raising prices on popular smart home and computing devices, with some products seeing increases of up to 60%. The price hikes reflect rising production costs and supply chain challenges.
Amazon plans to expand its Prime Air drone delivery service to nearly 500 US cities by the end of 2026, a six-fold increase from current operations.
Amazon is making its AI-powered Alexa+ assistant free on all compatible Fire TV devices in the U.S., automatically upgrading users whether or not they subscribe to Prime. This move removes barriers to entry and accelerates adoption of Amazon's AI technology.
Amazon is using AirTag technology to track and destroy rare books for AI training, sparking ethical concerns over data sourcing and cultural heritage.
Amazon has introduced a new opt-out feature for Twitch streamers, allowing them to prevent their content from being used to train generative AI models. The move reflects growing concerns about data privacy and content usage rights in the streaming industry.
Amazon's investment in a new gas-fired power plant in Texas could make it one of the country's largest single sources of greenhouse gas emissions, raising concerns about the company's environmental commitments.
Nvidia and Amazon are investing billions in massive power infrastructure to support the growing energy demands of AI, raising environmental concerns over fossil fuel reliance.
A U.S. appeals court has overturned Amazon's injunction against Perplexity's AI shopping agent, ruling that the tool operates on behalf of users rather than directly accessing Amazon's platform.
Amazon is distributing $600 million in tariff refunds to eligible customers, with amounts based on individual spending patterns. The refunds are modest, with most customers receiving only a few dollars.
